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It’s never been easier to outsource your marketing work to automation. Advertising platforms will manage bidding, targeting and creative. CRMs will score leads, trigger workflows, and suggest next action. You …
Automation doesn’t eliminate vague goals Clio Read More
Many marketing automation systems have transformed from useful tools, designed to be easily scalable, into something difficult to maintain or trust. When this happens, stack performance begins to suffer. The …
Your marketing automation isn’t broken, it’s overloaded Clio Read More
\ Salesforce today announced Headless 360, an API-driven system designed to make its software easier for AI agents to use. At a high level, Headless 360 allows agents to access …
Salesforce redesigns its platform for agent-driven automation Clio Read More
A new Model Context Protocol (MCP) server for Adobe Marketo Engage is expected to be announced at the Adobe Summit, later this month in Las Vegas. MCP servers have seen …
Is Adobe bringing AI-driven automation to Marketo? Clio Read More